I AM DOING IT BECAUSE OF YOU
You help me create a brand that shares a positive energy.
Before I created MURKY brand I spent every day at my desk in the office. I was looking at people with neutral clothing in monochrome corporate environment.
I thought that I was surrounded by women that were experts in their fields but they didn’t feel like experts. Always a little bit insecure and shy. I wanted to feel more impactful on others people life. I decided to create impactful accessories to make women feel more brave and confident.
I was concerned that women don’t choose bright and cheerful colors and those colors are not good for the office world. But then I bumped into Coco Chanel quote:
I decided to set out to create the most chic and fabulous accessories to mix and match with classic clothing for optimistic women to express their strength and confidence.
It turns out…
The road was more difficult than I imagined.
I couldn’t find the manufacture that could work with small quantities. I wanted to source the high quality fabric with high durability of print. The first test on samples was a disaster – I got the wrong colors that even faded away.
I didn’t give up. I searched more manufactures even internationally and tested even more fabrics.
The most difficult trial was my own fear. I was afraid that nobody would like my bold lines and impactul graphic. I thought that I would be stacked with all those beautiful products nobody would want.
I released my first collection and the response has been very positive from everyone who sees the product. That gives me a lot of energy to work even harder on my next designs.
I share with you my love for minimalism and solid lines.
I know that fashion is quite serious. It’s a business. It has to be serious. But at the same time it wakes up my inner rebel. I just have to add some personal sane perspective and smile. So let’s smile together.
Take a look at my beautiful designs and follow my creative journej on Instagram at @janicka_marta.